Premium: 20 years Exhibition Berlin

17 – 19 January 2023 BERLIN: The PREMIUM GROUP brings buyers and exhibitors together. Today’s kick-off was a successful start at our new stand. In dedicated conversations with buyers and interested parties, we exchanged ideas about relevant trends, styles, new colours, patterns and silhouettes that will make it onto the high street in the coming autumn/winter season. The special thing about the Berlin industry get-together is that it goes far beyond order talks. Partnerships, marketing and storytelling around our core theme URBAN CASUAL enrich our topics of innovation and sustainability.

True to the motto Bad Vibes don’t go with Fynch-Hatton, we started the second day of the fair at the PREMIUM GROUP in Berlin. The halls filled up much faster. CEO Mathias Eckert: “Nearly 95% of our top customers took the opportunity in Berlin to gain fresh impressions for the season at our new trade fair stand; we held forward-looking discussions with them until late afternoon. Despite the awareness of the challenging macroeconomic situation, a positive mood is present, a slight relaxation can be felt, this also results in the fact that the trade fair event was rated more approvingly today.” The whole team is pleased that the new brand presentation with the extension of the product world to include “Living” has been so well received and discussed. The good response was not only directed at the men’s wear but especially at the women’s collection with its knitwear programme.” The Fynch-Hatton team leaves the second Premium day happy.